{"id":7404,"date":"2025-07-22T03:07:41","date_gmt":"2025-07-22T01:07:41","guid":{"rendered":"https:\/\/proaxia-group.com\/portfolio-items\/aabdigital-transformation\/"},"modified":"2026-03-25T07:49:59","modified_gmt":"2026-03-25T06:49:59","slug":"aam","status":"publish","type":"avada_portfolio","link":"https:\/\/proaxia-group.com\/en\/portfolio-items\/aam\/","title":{"rendered":"AAM<\/br>Digital transformation"},"content":{"rendered":"

Mobile service reception at AAM \u2013 paperless, fast, and customer-friendly<\/h3><\/div>

As the exclusive Toyota and Lexus partner in Qatar, Al Abdulghani Motors (AAM) operates a high-traffic service network with the highest standards of efficiency and customer satisfaction. Together with proaxia, AAB has digitized service reception \u2013 using the Mobile Service Advisor (MSA) on the iPad.<\/p>\n

Service advisors capture customer data, vehicle condition, checklists, and additional services directly at the vehicle. Digital signature, instant SAP integration, and seamless data transfer ensure speed, transparency, and an improved service experience \u2013 without paper, without waiting times.<\/p>\n

This transforms vehicle reception into a digital touchpoint that impresses both customers and employees.<\/p>\n<\/div>

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Digital vehicle reception via iPad<\/a><\/div>
Service advisors record all data directly at the vehicle \u2013 structured and mobile.<\/div><\/div>
Real-time integration into SAP<\/a><\/div>
All information is transferred instantly and accurately into the SAP Dealer System.<\/div><\/div>
Reduced waiting times for customers<\/a><\/div>
Faster, paperless process increases efficiency and customer satisfaction.<\/div><\/div>
Improved consulting quality<\/a><\/div>
Transparent checklists and digital documentation strengthen trust and sales opportunities.<\/div><\/div>
Digital signature on site<\/a><\/div>
Orders are confirmed directly on the iPad by the customer \u2013 without paper forms.<\/div><\/div>
Standardized process across all locations<\/a><\/div>
Standardized processes ensure consistency across 12 workshops with over 100 advisors.<\/div><\/div><\/div><\/div><\/div>
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<\/i><\/span><\/div>
<\/i><\/span><\/div>
<\/i><\/span><\/div>
<\/i><\/span><\/div>
<\/i><\/span><\/div><\/div>
Digital vehicle reception via iPad<\/a><\/div>
Service advisors record all data directly at the vehicle \u2013 structured and mobile.<\/div><\/div>
Real-time integration into SAP<\/a><\/div>
All information is transferred instantly and accurately into the SAP Dealer System.<\/div><\/div>
Reduced waiting times for customers<\/a><\/div>
Faster, paperless process increases efficiency and customer satisfaction.<\/div><\/div>
Improved consulting quality<\/a><\/div>
Transparent checklists and digital documentation strengthen trust and sales opportunities.<\/div><\/div>
Digital signature on site<\/a><\/div>
Orders are confirmed directly on the iPad by the customer \u2013 without paper forms.<\/div><\/div>
Standardized process across all locations<\/a><\/div>
Standardized processes ensure consistency across 12 workshops with over 100 advisors.<\/div><\/div><\/div><\/div><\/div>