NetCampaigns
Campaigns, centrally managed
experienced personally

NetCampaigns
Campaigns, centrally managed
experienced personally

Marketing power for OEMs and dealers – Aligned locally and globally

Marketing power for OEMs and dealers – Aligned locally and globally

NetCampaigns

A platform for OEMs and dealers to deliver personalised, automated campaigns across every channel – ensuring maximum impact, complete brand consistency, and real closeness to the customer.

What is NetCampaigns?

Centralised marketing – Local impact

NetCampaigns is the central campaign platform for the automotive sector. It enables OEMs to plan, manage and personalise sales and after‑sales campaigns across their entire network – using email, SMS, WhatsApp, Meta and Google Ads. Delivered through an intuitive, scalable interface for all dealers, it unites centralised control with local branding to drive measurable growth.

OEM control & dealer personalization
Central control – doubly personalized

  • OEMs create campaigns for all or selected dealers

  • Sender details and data appear in the dealer’s own look and feel

  • Dealers can customise content, e.g., by adding a personal message

  • Branches and franchises remain separate

  • Set target groups based on region, brand, or services

Personalised customer engagement
Close to the customer – Digital and local

Leverage the power of your local dealers. Each message is automatically delivered in the dealer’s name – featuring their logo, address and regional touch. This fosters trust, enhances relevance and boosts conversion.

Personalised customer engagement
Close to the customer – Digital and local

Leverage the power of your local dealers. Each message is automatically delivered in the dealer’s name – featuring their logo, address and regional touch. This fosters trust, enhances relevance and boosts conversion.

NetCampaigns has been purpose‑built for the automotive sector. Rules and triggers are tailored to vehicle data, customer behaviour and service intervals – across online, phone and in‑store interactions.

Automotive‑specific metrics & triggers

NetCampaigns uses vehicle‑specific data – such as model, mileage, and service intervals – to automatically trigger highly targeted campaigns aligned with vehicle life cycles.

Omnichannel campaigns with smart timing

From email and SMS to social ads – every channel works in perfect harmony. Campaign delivery is context‑driven, for instance, based on customer behaviour or the date of the last service visit.

Target groups based on purchase history and location

Campaigns can be finely targeted to buyer groups, leasing customers or fleet managers – whether local, regional or cross‑brand. This greatly enhances relevance and boosts conversion.

Real‑time insights and high-quality leads

NetCampaigns – Your network, your marketing, your impact

Unify your brand messaging, empower your dealer network, and maximise the effectiveness of your marketing – across all channels, personalised, and powered by data.

We are happy to help you!

Uwe Gewald

Sales Partner Manager

Sascha Lessmann

Managing Director MENA

Jan Pedras

Head of Automotive APAC

Bijoy Varghese

Senior Partner Manager